

Choosing your first Audi is exciting. With precision engineering, refined luxury, and exhilarating performance, there’s nothing quite like driving an Audi!
Whether you're drawn to the sporty A3, the versatile Q5, or the commanding Q7, finding the right Audi means understanding your lifestyle and priorities.
In this guide, we'll walk you through everything you need to know to confidently choose the Audi that's perfect for you, from decoding model names to exploring the features that matter most. Let's find your match.
Understanding the Audi Lineup: Finding the Right Fit for Your Lifestyle
The Audi lineup is versatile, offering everything from family-friendly SUVs to sporty sedans, all with Audi’s signature luxury.
One element of the Audi experience that confuses new buyers is its model naming convention. Each series is labeled with a letter and number combination, such as A3 or Q5, to indicate the vehicle type and size:
- A Series - Sedans and coupes
- Q Series - SUVs and crossovers
- S and RS Models - High-performance versions of A and Q models.
- e-tron Series - Audi’s electric lineup
In addition to different models, you’ll have a few trim levels to choose from:
- Premium - This trim offers core Audi quality with essential features.
- Premium Plus - These models feature upgraded convenience, safety, and technology.
- Prestige - If you’re looking for a fully loaded model with top-tier features, Prestige is for you.
- Performance variants like the S and RS models offer enhanced power and sporty styling.
If you’re looking for an Audi for sale near you, these models are some of our most popular:
- The Audi A3 is a compact sedan that offers efficiency and luxury for everyday driving. It’s one of the best first Audis to buy.
- The Audi A4 & A6 are mid-size sedans that provide the perfect balance of comfort, tech, and performance. They’re great for families who don’t want or need an SUV.
- The Audi Q5 & Q7 are spacious SUVs with the latest safety features, making them perfect for families.
- The Audi e-tron GT is a performance electric vehicle that delivers sustainable power.
Key Features That Define the Audi Experience
Driving an Audi is unique. Why? Here are just a few reasons:
- Head-Turning Design - From the iconic Singleframe grille to the sharp LED lighting signatures and sculpted contours, every Audi makes a statement.
- Unmatched Interiors - From the moment you slide into the driver's seat, you'll immediately feel the difference. Premium materials, precision stitching, and thoughtfully designed cabins create an environment where every detail is chosen to make your experience better. Higher trims offer features such as Nappa leather, an immersive 12.3-inch Virtual Cockpit, and customizable ambient lighting.
- Cutting-Edge Technology - Audi doesn't just keep up with tech trends—it sets them. The intuitive MMI® Touch Response system, digital Virtual Cockpit display, and advanced driver-assistance features like adaptive cruise control and lane-keeping assist put cutting-edge innovation at your fingertips.
- Confident Performance - At the heart of the Audi experience is Quattro® all-wheel drive, which delivers superior grip and control no matter the weather or road conditions. Paired with powerful, responsive engines, Audi turns everyday driving into something extraordinary.
- Top-of-the-Line Safety Features - Peace of mind comes standard in every Audi. Each model is equipped with comprehensive safety technologies including automatic emergency braking, intelligent cruise control, and lane guidance systems. Combined with Audi's reputation for structural integrity and build quality, you'll have peace of mind every time you get behind the wheel.
- An Investment That Holds Its Value - Thanks to their renowned engineering, timeless design, and proven reliability, Audi vehicles maintain their value exceptionally well compared to competitors, so your first luxury purchase is a decision you can feel good about for years to come.
Balancing Performance and Value: What to Consider Before Buying
When you’re buying your first Audi, there are a few things you should consider to help you find the right model:
- First, think about your lifestyle and needs. If you’re a commuter, you’ll want something fuel-efficient, like the A3 or A4. Families will appreciate spacious SUVs like the Q5 and Q7.
- With so many models in the Audi lineup, take the time to compare different vehicles and trim levels. Start by creating a checklist of the non-negotiable features you want in your next vehicle, so when you’re researching, you can quickly determine whether a model meets your needs.
Be sure to take your time, consider your options, and take each model you’re interested in for a test drive.
Shop New Audi Cars in Charlotte, NC, at Audi Charlotte!
No matter which model you’re considering, Audi Charlotte makes it easy to get into your first—or fifth—Audi.
Explore our entire new car inventory, then visit us for your test drive!